LOS NOVENTAS X AMELA
This collaboration blends BLOOM’s artistic direction and storytelling with Los Noventas’ distinctive vintage flair, resulting in statement pieces that feel like souvenirs from a dreamy summer escape.
A Summer Story in Shells:
BLOOM x Los Noventas Jewellery Design Collaboration
The thought process behind the BLOOM x Los Noventas collaboration was rooted in a shared desire to create something nostalgic, tactile, and deeply connected to nature. Both teams were inspired by the simplicity and serenity of summer.
They wanted the collection to feel personal and emotional, like a memory you can wear. BLOOM brought its conceptual storytelling and design intuition to shape the visual language, while Los Noventas contributed their craftsmanship and love for vintage aesthetics.
Waves, warmth, and wearable memories — our summer capsule with Los Noventas is a love letter to the sea
The goal of this project was to merge design and emotion into wearable art that captures the essence of summer. BLOOM and Los Noventas aimed to create a collection that feels both nostalgic and fresh—pieces that evoke the warmth of the sun, the texture of sand, and the calm of ocean waves.
Beyond aesthetics, the collaboration sought to celebrate craftsmanship, storytelling, and the beauty of small details, offering customers jewellery that feels intimate, meaningful, and timeless.
